Katleyn came to us at the very beginning of her brand journey, with no existing visual identity or website in place. The goal was to create a brand that felt elevated, personal, and true to her photography style, while giving her a professional online presence that could grow with her business.

We started by building the brand from the ground up, creating a visual identity that felt warm, and approachable. The direction focused on capturing the feeling behind her work: thoughtful, natural, and full of genuine connection. From there, we designed a landing page website that gave her a clear place to showcase her portfolio, introduce herself, outline her services, and make it easy for potential clients to inquire.

The final result is a cohesive brand and web presence that helps her show up with confidence, communicate her value clearly, and create a memorable first impression for future clients.