Sweet Peaks Ice Cream is a beloved ice cream company based in Montana, known for crafting inventive flavors with local ingredients. As one of Ali’s first roles as a designer, she worked in-house alongside founders Sam and Marissa to bring their vision to life through consistent and creative branding.

Over those years, she worked to solidify and elevate the Sweet Peaks brand, creating a cohesive identity across all touchpoints. From business cards, menus, and packaging to website design, product photography, and social media campaigns, every element was designed to capture the playful, nostalgic spirit of ice cream while ensuring the brand felt polished and professional.

The result is a recognizable, connected brand experience that resonates with both locals and tourists making Sweet Peaks more than just an ice cream shop, but a community staple.