the ridgeline
SIGNATURE BRAND IDENTITY
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4 Weeks
The Ridgeline is our most comprehensive brand identity experience, built for businesses that are ready to move beyond a simple logo and create a full visual system with depth, personality, and staying power. We’ll pair strategy with a custom creative direction so every part of your brand feels connected, intentional, and built to grow with you.
This is where we go deeper: refining how your brand should feel, what it needs to communicate, and how that translates across every visual touchpoint.
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⇨ Rebranding an established business that has outgrown its current look
⇨ Ready for something more custom, distinctive, and ownable
⇨ Looking for a complete visual system, not just a logo
⇨ Building toward a website, launch, expansion, or next stage of growth
⇨ Wanting a brand that feels cohesive across every touchpoint
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⇨ Brand Strategy + Messaging
⇨ Website Strategy + Design
⇨ Brand Experience + Launch Support
⇨ Brand Camp
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Every project is scoped around what will make the biggest difference for your business. Services begin around $3,000, with more comprehensive branding and website projects typically ranging from $8,000–$12,000+.
Projects are booked with a 50% retainer. The next payment is due on your project start date, with the remaining balance due at completion.
+ Brand Clarity Questionnaire
+ Brand Strategy Session
+ Foundational Brand Strategy Document
+ Creative Direction & Moodboards
+ Primary and Secondary Logos
+ Supporting Brand Marks
+ Patterns, Illustrations, and/or Icons
+ Custom Color Palette
+ Typography Suite
+ Up to Two Robust Revision Rounds
+ Comprehensive Brand Style Guide
+ Final Files for Print & Digital
+ Post-Project Consultation Call
1 Week
If your business is new, growing quickly, or simply ready to look more polished, The Foundational Brand gives you the essential pieces you need to show up with confidence. We’ll create a clear visual direction and a cohesive identity that feels intentional from the start, without the depth or timeline of a full custom brand build.
the basecamp brand
FOUNDATIONAL BRAND IDENTITY
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⇨ Launching a new business and need a strong starting point
⇨ Working with DIY branding that no longer feels polished
⇨ Ready for a cohesive visual identity without a full-scale rebrand
⇨ Looking for a focused, efficient process with the essentials covered
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⇨ Brand Strategy + Messaging
⇨ Website Design
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Every project is scoped around what will make the biggest difference for your business. Services begin around $3,000, with more comprehensive branding and website projects typically ranging from $8,000–$12,000+.
Projects are booked with a 50% retainer. The next payment is due on your project start date, with the remaining balance due at completion.
+ Brand Clarity Questionnaire
+ Creative Direction & Moodboard
+ Primary Logo
+ Supporting Brand Mark
+ Custom Color Palette
+ Typography Suite
+ One Robust Revision Round
+ Foundational Brand Style Guide
+ Final Files for Print & Digital
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the trail map
BRAND STRATEGY & MESSAGING
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2 Weeks
Feeling a little lost along the way? Like a trusty trail map, brand strategy will act as your compass. Maybe your business has evolved faster than your brand. Your offers have changed, your audience has shifted, or you’re simply struggling to put into words what makes what you do different. The Trail Map gives you the clarity and language to make more confident decisions about how your brand shows up, what it says, and where it goes next.
Together, we’ll get to the heart of your brand: what you stand for, who you’re here for, what sets you apart, and how to communicate it in a way that feels like you.
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⇨ Struggling to explain what makes your business different
⇨ Feeling like your messaging no longer reflects where your business is headed
⇨ Unsure who you’re speaking to or what they need to hear
⇨ Ready to stop guessing and build a clearer foundation for your marketing
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⇨ Brand Identity
⇨ Website Strategy + Design
⇨ Brand Launch Support
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Every project is scoped around what will make the biggest difference for your business. Services begin around $3,000, with more comprehensive branding and website projects typically ranging from $8,000–$12,000+.
Projects are booked with a 50% retainer. The next payment is due on your project start date, with the remaining balance due at completion.
You’ll walk away ready to:
Clearly communicate what you do and why it matters
Connect with the right audience
Position your business more intentionally
Talk about your offers with more confidence
Create more consistent marketing and content
Make future brand, website, and creative decisions with a clear direction
ADDITIONAL BRANDING SERVICES
01. Print & Packaging
+ Copy & Messaging
+ Packaging Design
+ Print & Signage Collateral
+ Merch & Swag Design
02. Digital
+ Social Media Templates
+ Ad Design
+ Landing Pages
+ Pitch Decks & Presentations
03. Customer Experiences
+ Touchpoint Strategies
+ Experiential Design Consults
+ Event & Marketing Display Design
Looking for more?
We’re a full-service, creative, design studio. We’ve got you covered every step of the way; from ideation to launch. Explore our other services offerings.